marketing automation

This tag is associated with 2 posts

Does Customer Relationship Management Involve Looking Inside Their Brain?

Neuromarketing takes Customer Pain to a deeper level. Can online CRM leverage it?

Getting Contact Management Implementation Right Takes a Bit of Time

You gotta love it when customers help you see your own business more clearly! I had an experience like that today.  This customer, we’ll call her Nicky, just joined her company as Director of Sales.  Prior to her arrival, there has been NO sales tracking, contact management, CRM or marketing to speak of. Nicky’s fought [...]

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