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Sell and serve your customers better by putting them in a bucket
That’s right, I said “put them in a bucket”… Of course, what I mean is to categorize them. There are all kinds of potential markets and customers for your business out there. You need to know which ones are the most profitable for you. I call them “buckets”. You can only carry 2 or 3 [...]
Simple steps to identifying prospects that will buy
“You’ve got to hear 5 no’s to hear 1 yes.” is a common saying in the sales game. Its also held up as one of the most challenging aspects of sales. Some people just can’t handle that kind of rejection day in and day out… The good news is that it doesn’t have to be [...]
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